All Management Events

  • SRM University-AP launches Aadigyan: To promote India’s cultural knowledge tradition February 26, 2022

    AadigyanSpecial invitees shower wishes to the initiative

    Aadigyan, the flagship initiative of the International Relations and Higher Studies office at SRM University-AP, has been launched in a grand ceremony held at the auditorium in hybrid mode on February 26, 2022. Chief guest Shri G Kishan Reddy, Minister of Tourism, Culture, and Development of the North Eastern Region of India, shared the message that it is heartening to launch Aadigyan, which embarks the beginning of sharing Indian values, culture, heritage and art to a global level. “I wish Aadigyan a grand success and congratulate SRM University-AP for providing this wonderful opportunity to the world”, he added.

    Prof V S Rao, the Vice-Chancellor, launched the promo video of Aadigyan and remarked that Aadigyan aims to integrate education with the art and culture of India. Dr Naga Swetha Pasupuleti, Associate Director – International Relations and Higher Studies, introduced the partnering institutions- ISKCON; The Art of Living; The Temple Dance; Nrityanjali; Isha Foundation; Rajyoga Education & Research Foundation, Brahma Kumaris; and Vivekananda Institute of Human Excellence, Ramakrishna Math, Hyderabad.

    Introducing the Project Samskriti to the students of SRM AP, Smt Radhe Jaggi from Isha Foundation highlighted the need to nurture, conserve, and expose the majesty of traditional Indian arts when these art forms are being practised as hobbies.

    As an alumnus of SRM, Shri Radheshyam Das, Founding Director of VOICE (Vedic Oasis for Inspiration Culture and Education), and President of ISKCON, Pune, appreciated the efforts of SRM AP to gear education towards human-making rather than money-making.

    “Dance goes beyond the realm of physical reality. Indian dance forms are widely used for therapeutic purposes” highlighted Prateeksha Kashi, Indian Kuchipudi Dancer & Actress. Smt. Himansee Katragadda, Founder – The Temple Dance, further shared her happiness to offer Kuchipudi dance courses to the students of SRM AP.

    Smt. BK Shivani, renowned Motivational Speaker & Spiritual Teacher from Brahma Kumaris elucidated the need for living in the fundamental equations of life. Brahma Kumaris will be offering courses on value education and holistic health as a part of Aadigyan.

    “Let us not forget the identity and dignity of our own culture and traditions”, said Dr Tushar Guha, Founder & Chairman, Nrityanjali Group, while expressing his pleasure to partner with SRM AP. “Diversity is the basis of existence, and India celebrates diversity”, added Shri. Rajeev Nambiar, Director – Institutional Programs/National Teachers Coordination, The Art of Living.

    Other special invitees who graced the virtual ceremony with their inspiring words include Dr Rewant Vikram Singh, Diplomat – High Commission of India, Srilanka; Ms Goli Gabby, Health and Wellness Coach and Educator; Swami Bodhamayananda, R K Math; and Ms Jennifer Mawulolo Ami Ametewee First Secretary – Trade, Tourism & Culture Officer High Commission of India, Ghana.

    The event witnessed several cultural performances by the students of SRM University-AP. Ms Revathi Balakrishnan, Assistant Director- Student Affairs, thanked all the distinguished invitees and audience who joined the virtual inaugural ceremony of Aadigyan.

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  • BBA at SRMAP: Career Prospects and Opportunities February 26, 2022

    business administration management srmap

    BBA is the right choice of programme for aspirants planning to build a career in business administration and management. It serves as a doorway to multiple sectors such as sales, finance, marketing, education and many more. The course is open to students of any discipline, making it a much sought-after programme among aspirants. Students are imparted with practical knowledge and exposure in management practices to acquaint them with different aspects of business administration. SRM University-AP is organising a webinar on Why Choose SRMAP for BBA? on February 28, 2022, at 4.00 PM.

    At SRM University-AP, students are encouraged to receive training in complex and dynamic work environments through the distinctive approach of ‘Action Learning Programmes (or ALPs)’. The curriculum is designed to equip them with critical thinking skills, analyse complex qualitative and quantitative problems and exhibit organisational leadership. Also, the continuous Industry-Connect programmes facilitate experiential learning and enable students to apply the practical wisdom they have gained. Moreover, students are provided with an opportunity to learn with Harvard Business School Online and get exposed to international business practices.

    Join the webinar to know more about the specially curated BBA programmes at SRM University-AP and enlighten yourselves about contemporary management practices.

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  • Choose between IELTS, GRE ,TOEFL and PTE February 26, 2022

    english language test ielts gre toefl pte webinar

    Do you dream of an international degree? Qualifying an English Language Proficiency Test is the initial step towards your dream. Having an array of standardised language tests to choose from, such as IELTS, GRE, TOEFL, PTE etc., students are often perplexed to reach a decision. The test you give depends on many factors; the country you prefer to move to, the university you have applied for, and the course you have enrolled in. An accurate understanding of each language test is therefore essential to make your journey easier.

    The office of International Relations and Higher Studies at SRM University-AP is organising a webinar: Lecture on Training Programmes: IELTS vs GRE vs TOEFL vs PTE as part of the Higher Education Series to educate students on the purpose of different language tests. Each test has a different pattern, grading structure, and testing method. The lecture intends to throw light into the distinct features of each test and the learning approaches they require.

    Become a part of the workshop and learn to ace any English language test.

    Date: February 28, 2022

    Time: 3.00 pm to 4.00 pm IST

    About the Speakers

    Mr Avinash Darla is the Branch Manager of IDP Education, India. He has 11+ years of experience in the Education Industry- Training, Overseas & Domestic Education. He has served as the Business Head of Abroad Avenue, Branch Manager of Akash Education Pvt Ltd, State Head of Fliplearn Education India, etc. He has also received multiple certifications from esteemed organisations like Qualified Education Agent Certification – PIER International, Australia; Study & Live in UK Certification – British Council & Future Learn; Business Strategies Education & Development- University of Hertfordshire, UK and many more.

    Mr Mopada Chaitanya is the Assistant Manager of IELTS OPERATIONS, Telangana. He has also been working with IDP Education since 2014. He holds a degree in Bachelor of Business Management.

    Register here

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  • French Delegation in SRM University-AP discusses prospects of academic collaboration February 26, 2022

    French DelegationMoU inked with Rennes School of Business

    As part of an official visit to Andhra Pradesh, members of the French Delegation visited the SRM University-AP campus on Friday, 25 February 2022. An MoU has been signed between Rennes School of Business, France and SRM University-AP on student exchange, curriculum development, and articulation programmes. University Vice-Chancellor Prof V S Rao called the MoU “an important milestone for SRM AP” and welcomed students from France to India.

    Mr Thierry Berthelot, Consul General de France a Bangalore, reaffirmed the MoU between India and France in the number and quality of student exchanges. “We have reached the aim of 10,000 Indian students by 2020; now, we look forward to increasing the number of Indian students in France significantly to 20,000 by 2025”, he added. The signing of the agreement for the mutual recognition of degrees will facilitate the pursuit of higher education by Indian students in France and French students in India and enhance their employability. The delegation emphasised that the collaboration with Rennes School of Business will further equip students of SRM University-AP to gain professional experience and job opportunities around the world. Mrs Maud LE BARS, South Asia Area Manager Rennes School of Business and Conseillere du Commerce Exterieur de la France, highlighted the student and faculty diversity in France that surpasses language barriers.

    Consequently, Dr Naga Swetha Pasupuleti, Associate Director – International Relations and Higher Studies, talked about the strong partnerships SRM AP holds with QS ranked global universities and especially EFREI, France. The delegation interacted with the students and faculty members of SRM University-AP and discussed various possibilities of international internships and study abroad opportunities.

    Mr Francois-Xavier Morteuil, Attache Consulaire pour la Coopération Scientifique et Universitaire; Mrs Ambika Anilkumar, Deputy to Attache Consulaire; Mrs Vasudha Murlikrishna, Campus France Manager Hyderabad; Mrs Vidya Suresh, Country Manager ESIGELEC (engineering school in France); and Mr Samuel Berthet, Director of Alliance Francaise of Hyderabad were part of the delegation and explored the university campus.

    Pro-Vice-Chancellor Prof D Narayana Rao, Registrar Dr R Premkumar, Deans and Associate Deans of all schools were present in the discussion pertaining to the future scope of collaborations with French academic institutions.

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  • The Future of Technologies February 26, 2022

    The Department of Corporate Relations and Career Services is bringing forth the first edition of the Industry Readiness webinar series for the students to guide and prepare them to get placed with the top recruiters.

    Join Mr Joshua David M.D for an exciting session and pave your way to the best possible career option for you.

    Date: February 26, 2022

    Time: 10.00 am IST

    About the Speaker:

    Joshua has over 16 years of rich experience in the HR function specializing in all aspects of Talent Acquisition which includes Campus Hiring, Lateral Hiring, Recruiting Audit & Compliance majorly across Services, Business Process, ITES & Aviation industries.

    His Education background includes Bachelors and Master’s Degree in Labour Management (BLM & MLM) from the reputed Tamilnadu Institute of Labour Studies (TILS) and Masters in Human Resource Management (MHRM) from Pondicherry University.

    He had earlier been associated with some of the top Multi National organizations like: HCL Technologies | Kingfisher Airlines | Wipro Technologies | Satyam Computers (now Tech Mahindra) | Cognizant Technology Solutions and Hexaware Technologies.

    Currently, Joshua is associated with Mphasis, Chennai since June, 2021 and is Managing Talent Acquisition – India Campus Hiring (Across BU’s and Functions)

    Joshua is passionate about training and has a wide range of experience in addressing and grooming future aspiring students and educate them on the significance of understanding the basis in whatever they do. Through this initiative he has addressed more than 1 Lac students across India.

    Joshua has also been associated with Professional HR Forums like NHRD, NIPM, CHROMA and HR Sangam. He is also the Executive Committee member at CHROMA

    Do not miss this session and prepare yourself to to stand out among your competitors. Join the webinar on February 26, 2022 at 10.00 am IST

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  • Coping with Social Anxiety by Ms Sridevi Srinath February 25, 2022

    Feeling out of sorts in a gathering is not unusual. Especially when all attention turns to you. Coping with social anxiety is a necessary step to being present in the moment and turning an adverse situation in your favour.

    The Department of Student Affairs is bringing forth an informative and interactive session on Coping with Social Anxiety by Ms Sridevi Srinath to help the students understand their emotions and deal with social situations smartly and effectively.

    Date: February 26, 2022

    Time: 6.00 pm IST

    Join the session to learn more about coping with social anxiety.

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  • Pursue Your Dream of Overseas Education with SRMAP February 25, 2022

    pursue overseas education SRMAPPursuing higher education in universities of international repute is perhaps a long-cherished dream of every student. SRM University-AP has always been at the forefront in providing the right avenues for students to explore their inherent talents and in equipping them with the right skillset through educational practices and research programmes of global standard.

    It is an honour for SRM University-AP to announce that three of our students; Varanasi Koundinya, Sai Nived Chandanam and Jayanth Devarajugattu of the Department of Electronics and Communication Engineering have secured admission in the University of Texas at Dallas to the Master of Science in Computer Engineering programme for the Fall 2022 semester.

    Exposure to state-of-the-art technological facilities and involvement in research-oriented pedagogical practices enable students to outperform in a world where technology is evolving at a rapid pace. Courses anchored in a multi-stream framework empower students to specialize across disciplines, thereby expanding their choice of higher studies in and outside the country.

    In the words of Jayanth Devarajugattu, a strong collaboration of the university with international universities and industries across the globe have been of immense help to seize an opportunity for overseas education. He also marked his gratitude to the faculty members who have provided him with effective guidance throughout the research. “I am extremely grateful to Ramesh Vaddi sir, Siva Sankar sir, Anirban sir, Gangi Reddy sir for guiding us throughout the process by helping us choose the right university and issuing a letter of recommendation”, he said.

    Associating with faculty members on various research projects will always offer new insights to students to think differently. “Dr Ranjit Thapa sir with his teaching and research work inspired me the most in pursuing my masters, I look up to him”, said Sai Nived.

    All of them expressed their gratefulness to the university for endowing them with appropriate training which helped them maintain good grades, conduct research and publish papers. “Your CGPA and paper publications play a crucial role in making into an international university of your choice”, they mentioned.

    The Inter-Disciplinary Experiential Active Learning (IDEAL) pioneered by SRM offers flexibility in course curriculum, thereby giving students the freedom of curating syllabus with respect to their interests and aspirations. Fostering an environment of academic freedom and prioritizing the interests of students in line with the demands of present times distinguish SRM University-AP as an emerging university of world-class standard. Working towards the dreams of students has always been the driving force behind the advancement of SRM University-AP.

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  • Digital Twins : By Professor Perumal Nithiarasu February 25, 2022

    The Department of Mechanical Engineering is bringing forth the next edition of Mechanical Department Distinguished Lecture with Professor Perumal Nithiarasu,Associate Dean – Research, Innovation, and Impact (RII), Professor at Zienkiewicz Centre for Computational Engineering, Swansea University, UK, and Adjunct Professor, IIT Madras, India.

    Date: February 26, 2022 (Saturday)

    Time: 4.00 pm IST

    About the Speaker:

    Perumal Nithiarasu is the Professor and Associate Dean for Research, Innovation and Impact in the Faculty of Science and Engineering. Previously he served as Director of Research in the College of Engineering, Swansea University (2018-2021). He was also a Deputy Head of the College of Engineering and held the position of Dean Academic Leadership (Research Impact) at Swansea University between 2015 and 2021.

    Dr Perumal Nithiarasu served as the Head of Zienkewicz Centre for Computational Engineering for 5 years (2013-2018). He has also served in several SU committees including HR Research Working Group as a chair leading the HR excellence award submission and REF14 impact and appeal committees as a member. He has proposed and implemented a public lecture named after the father of the finite element method, Professor O.C. Zienkiewicz.

    A Mechanical Engineer by training, Dr Perumal Nithiarasu has extensive experience in teaching various disciplines. His research areas of interest include computational fluid dynamics/biomedical engineering and recently AI. He has been working in these areas for more than 25 years and has published a large number of articles and books (h-index, 40 – google scholar).

    Well known internationally for his work, Dr Perumal Nithiarasu was awarded the Zienkiewicz silver medal of ICE London in 2002, the ECCOMAS Young Investigator Award in 2004 and the prestigious EPSRC Advanced Fellowship in 2006. The group led by Dr Nithiarasu currently consists of 10 academic staff, more than 20 post-docs and research students.

    Dr Perumal Nithiarasu currently co-chairs 2 international conferences, including the well-known Computational and Mathematical Biomedical Engineering series (CMBE series, www.compbiomed.net) founded by him. He is also the founding editor in chief of the International Journal for Numerical Methods in Biomedical Engineering, published by Wiley-Blackwell. Dr Perumal Nithiarasu was elected to the fellowship of the Learned Society of Wales in 2018.

    Abstract of the Talk:

    Building digital twins (DTs) of engineering systems and processes is a real challenge. While the potential offered by DTs in designing, monitoring and decision making is hugely appreciated by researchers, building a comprehensive DT requires a strongly multidisciplinary approach. This lecture will discuss the definitions, classifications, and challenges of constructing a DT. The talk will try to define DTs suitable for engineering applications. The discussion will also focus on the availability or lack of tools for building DTs. In addition, the talk will also cover various topics such as data, AI, and physics-based models. Finally, the lecture will use some energy and healthcare examples to provide context to the DTs.

    Join our illustrious guest for the Distinguished Lecture brought forth by the Department of Mechanical Engineering on February 26, 2022 at 4.00 pm IST.

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  • Security Framework using Blockchain Technology February 24, 2022

    The Department of Computer Science Engineering is proud to announce that Dr Sriramulu Bojjagani has published a paper titled “Blockchain-Based Security Framework for Sharing Digital Images using Reversible Data Hiding and Encryption” in the journal Multimedia Tools and Applications (MTAP) having an impact factor of 2.757.

    The paper is published in collaboration with D.R Denslin Brabin from the Department of Computer Science and Engineering, DMI College of Engineering, Tamil Nadu and Christo Ananth from the Department of Electronics and Communication Engineering, St. Mother Theresa Engineering College, Tamil Nadu.

    Abstract of the Research

    Security is an important issue in current and next-generation networks. Blockchain will be an appropriate technology for securely sharing information in next-generation networks. Digital images are the prime medium attacked by cyber attackers. In this paper, a blockchain-based security framework is proposed for sharing digital images in a multi-user environment. The proposed framework uses reversible data hiding and encryption as component techniques. A novel high-capacity reversible data hiding scheme is also proposed to protect digital images. Reversible data hiding in combination with encryption protects the confidentiality, integrity and authentication of digital images. In the proposed technique, the digital image is compressed first to create room for data hiding, then the user signature is embedded; afterwards, the whole image is encrypted. For compression, JPEG lossy compression is used to create high capacity. For encryption, any symmetric block cipher or stream cipher can be used. Experimental results show that the proposed blockchain-based framework provides high security and the proposed reversible data hiding scheme provides high capacity and image quality.

    security framework blockchain technology sriramulu bojjagani

    Fig 1: The process of encoding during reversible data hiding

    Dr Sriramulu Bojjagani also intends to work on the development of block-chain based solutions to intelligent transport systems and on addressing the challenges of security issues involved in connected and autonomous vehicles.

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  • MBA at SRM AP – Career Prospects and Future Opportunities February 24, 2022

    MBA career prospects SRMAPBeing the world’s most popular management degree, millions of ambitious students are enrolling in MBA programmes both inside and outside the country. An MBA degree is open to graduates in any discipline, supplementing their career prospects. A wide array of MBA courses introduces students to different facets of business and imparts them the necessary skills to hold management and leadership positions in any field of work. Having countless colleges to choose from, serious thought must be given to choosing the right university for an MBA programme. SRM University- AP is organising a webinar on MBA at SRM AP – Career Prospects and Future Opportunities on February 25, 2022, at 4.00 PM to know more about the career paths an MBA graduate of our university can embark on.

    The School of Entrepreneurship and Management Studies at SRM University-AP aims to nurture entrepreneurs and business professionals who can create a difference in global management practices. A comprehensive curriculum designed after understanding the best management practices and industry-relevant professional skills enables students to keep abreast of the latest developments in the realm of business. Collaborating with universities of international repute will also give them an opportunity to take up high-impact online courses and familiarise themselves with innovative study approaches.

    Join the webinar on MBA at SRM AP – Career Prospects and Future Opportunities to explore the exciting opportunities that await you.

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