Research News

  • Unveiling a Realm of Possibilities in the Field of Material Science January 9, 2024

    Dr Sabyasachi Mukhopadhyay, Associate Professor in the Department of Physics at SRM University-AP recently published a paper, titled “Polarity-Induced Morphological Transformation with Tunable Optical Output of Terpyridine–Phenanthro[9,10-d] imidazole-Based Ligand and Its Zn(II) Complexes with I–V Characteristics,” in the prestigious journal “ACS Omega.” Notably, “ACS Omega” is a Q1 journal with an impact factor of 4.1. This groundbreaking work delves into the polarity-induced morphological transformations and tunable optical outputs of Terpyridine–Phenanthro[9,10-d] imidazole-based ligands and their Zn(II) complexes. The study also explores their I–V characteristics, contributing valuable insights to the realms of materials science and chemistry.

    Abstract

    Self-assembled nanostructures obtained from various functional π-conjugated organic molecules have been able to draw substantial interest due to their inherent optical properties, which are imperative for developing optoelectronic devices, multiple-color-emitting devices with color-tunable displays, and optical sensors. These π-conjugated molecules have proven their potential employment in various organic electronic applications. Therefore, the stimuli-responsive fabrication of these π-conjugated systems into a well-ordered assembly is extremely crucial to tuning their inherent optical properties for improved performance in organic electronic applications.

    To this end, herein, we have designed and synthesized a functional π-conjugated molecule (TP) having phenanthrol [9,10-d] imidazole with terpyridine substitution at the 2 position and its corresponding metal complexes (TPZn and (TP)2Zn). By varying the polarity of the self-assembly medium, TP, TPZn, and (TP)2Zn are fabricated into well-ordered superstructures with morphological individualities. However, this medium polarity-induced self-assembly can tune the inherent optical properties of TP, TPZn, and (TP)2Zn and generate multiple fluorescence colors.

    Particularly, this property makes them useful for organic electronic applications, which require adjustable luminescence output. More importantly, in a 10% aqueous-THF medium, TPZn exhibited H-type aggregation-induced white light emission and behaved as a single-component white light emitter. The experimentally obtained results of the solvent polarity-induced variation in optical properties as well as self-assembly patterns were further confirmed by theoretical investigation using density functional theory calculations. Furthermore, we investigated the I− V characteristics, both vertical and horizontal, using ITO and glass surfaces coated with TP, TPZn, and (TP)2Zn, respectively, and displayed maximum current density for the TPZn-coated surface with the order of measured current density TPZn > TP > (TP)2Zn.

    This observed order of current density measurements was also supported by a direct band gap calculation associated with the frontier molecular orbitals using the Tauc plot. Hence, solvent polarity-induced self-assembly behavior with adjustable luminescence output and superior I−V characteristics of TPZn make it an exceptional candidate for organic electronic applications and electronic device fabrication.

    Research Explanation

    Our investigation is based on the electron transport characteristics of molecules (voltage vs. current), which allows us to ascertain the molecule’s conductive capacities. The Janis probe station, which has four gold tips total is the primary instrument utilized in this investigation. To investigate the properties of electron transport, two gold tips were used: one in contact with an aluminum electrode and the other with an ITO surface. The current measurements for a given voltage of given molecules have been studied using a source measuring unit.

    Application

    • Our research study can be applicable to predict the good electron and hole transport layers for the Organic Light Emitting Diode (OLED) application.
    • Organic field effect transistor (OFET) applications.

    Collaborations

    Dr. Priyadip Das, Associate Professor, Department of Chemistry,SRMIST

    Article Link

    Pictures related to research

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  • Scholarly Exploration into Nuanced Portrayal of Human Experiences January 3, 2024

    Dive into the realms of contemporary literature as our esteemed faculty members, Dr Partha Bhattacharjee and Dr Bidisha Pal from the Department of Literature and Languages presented their latest research endeavor. Their collaborative paper, titled “Transcending the Trouble, Trauma, and Pain of Failed Marriage and Closeted Sexuality in Indian Web Series Made in Heaven,” has found its home in the prestigious journal “Quarterly Review of Film and Video” (Scopus Q2).This scholarly exploration take into the portrayal of human experiences in the context of failed relationships and concealed identities within the framework of Indian web series. Join us in celebrating their insightful contributions to the literary discourse, reflecting SRM AP’s commitment to advancing knowledge and fostering academic excellence.

    Abstract

    Premiered as a television web series on Amazon Prime Video on 8th March 2019, Made in Heaven (2019) simultaneously unmasks the hypocrisies and lies of the big fat Indian weddings and breaks the taboo of homosexuality. In consecutive nine episodes, the plots and the subplots are beaded together to initiate a sensory sensitization towards the hypocrisy of marriages and insensitive homophobia. Carefully analyzing postulates from theorists this short article attempts to decode the trouble, trauma, and pain encoded in messy lifestyles, marriages, and relationships characterizing and wielding the lives as well as the sexuality of the characters in the web series

    Explanation in Layperson’s Terms

    The research revolves around the concept of marriage in Indian society as well as homosexuality in the Indian Hindi web series Made in Heaven (2019). The research shows how the various episodes of the web series showcase different aspects of marriage and the actual reality behind the pomp and pleasure of high-profile weddings within society. On the other hand sexuality and sexual desire are often hidden and do not get proper channelization in a person’s life. The desire thus remains suppressed and results in crisis in many forms. There are other intertwined concerns such as the dowry system, social disparity, impotency, virginity, and sexual molestations which weave a meta-narrative on the popular medium and raise consciousness regarding how people should react to those hazards and behave accordingly.

    Practical Implementation and Social Implications of the Research

    The research involves practical aspects such as the dowry system, social disparity, impotency, virginity, and sexual molestations which are part of our social lives. Many people have to face such things in their day-to-day lives. This research brings out such realities of society while analyzing the mental condition and psychology behind these. Moreover, this research also shows marriage is an important decision in a person’s life, it should be made in terms of love and respect, not based upon money and social status. The research visits practical examples and revisits the laws to substantiate the arguments. Popular media such as web series is not just a form of entertainment, but it can be a medium for building awareness.

    Link to the Article

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  • A Research On Examining Stress Among Adolescents December 27, 2023

    The research paper titled “The Adolescence Stress Scale: Development and Standardization” is a significant contribution to the field of psychology. The paper by Dr Sandra Roshni Monteiro, Assistant Professor at the Department of Psychology in SRM University-AP featured in The Journal of Indian Association for Child and Adolescent Mental Health and provides a detailed account of the development and standardisation of the scale, highlighting its importance and relevance. Dr Monteiro has developed a comprehensive stress scale that aims to evaluate the psychometric issues faced by school-going adolescents.

    Here’s a brief extract of the paper.

    Abstract

    Background/Aim

    The objective of the paper was to develop a comprehensive “Adolescence Stress Scale” and to examine different psychometric issues in the development, initial validation, and standardization of this scale.

    Method

    Exploratory factor analysis was conducted on the data procured from a sample of 634 (11–18 years) school-going adolescents in India.

    Results

    An exploratory analysis provided a 10-factor structure, namely, major loss-induced stress, enforcement or conflict-induced stress, phobic stress, interpersonal conflict-induced stress, punishment-induced stress, illness and injury-induced stress, performance stress, imposition-induced stress, insecurity-induced stress, and unhealthy environment-induced stress. The 10 oblique factor solutions are found to be interrelated and interdependent with good indices of internal consistency, and content validity.

    Conclusions

    This scale development is a novel and powerful measure that taps onto various aspects of stress experienced by school-going adolescents. The scale can facilitate researchers, clinicians, and teachers to identify and quantify the significant sources of stress in adolescents in school, or clinic settings.

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  • SLP-E: Enhancing Privacy and Lifespan in WSNs for IoT December 13, 2023

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    The Department of Computer Science and Engineering is thrilled to share that the paper titled, “A Total Randomized SLP Preserving Technique with Improved Privacy and Lifetime in WSNs for IoT and the Impact of Radio Range on SLP” has been published by Dr Manjula R, Assistant Professor, Department of CSE, and BTech-CSE Student Mr Tejodbhav Koduru in “Sensors“, a Q2 journal, having an Impact Factor of 3.9. Their research addresses the critical need for improved source location privacy and extended network longevity, presenting a pioneering solution known as Source Location Privacy with Enhanced Privacy and Network Lifetime (SLP-E).

    Abstract

    SLP-E utilises a unique combination of techniques, including a reverse random walk, a walk on annular rings, and min-hop routing, to diversify routing pathways within the network. Unlike existing SLP techniques that either prioritize privacy over network lifetime or vice versa, this approach aims to simultaneously enhance safety period, network lifetime, and privacy uniformly. Notably, this research also explores the impact of sensor radio range on Network Lifetime metrics and privacy strength within the context of SLP in WSN.

    Practical Implementation/Social Implications of the research

    This research holds real-world significance, especially in scenarios like protecting a lone white giraffe in Kenya fitted with a GPS tracker. Poachers pose a serious threat to such animals, hacking GPS devices to locate and harm them. This solution offers a viable approach to mitigate these threats, providing practical implications for the conservation of endangered species.

    Collaborations

    • Mr Tejodbhav Koduru from SRM University-AP
    • Prof. Raja Datta from IIT Kharagpur
    • Ms Florence Mukamanzi, Dr Damien Hanyurwimfura and Prof. Mukanyiligira Didacienne from the African Center of Excellence in the Internet of Things, University of Rwanda
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  • Paper Presented at the NIAS Conference in Amsterdam December 11, 2023

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    Dr Bikku, Assistant Professor, Department of Liberal Arts has presented a paper titled “Mobile Pastoralism and Conservation in the 21st Century: A Case Study from India” at the NIAS Conference on Belonging & Mobility, held at the Netherlands Institute for Advanced Study (NIAS), Amsterdam, Netherlands on October 18-20, 2023 (online).

    Congratulations to Dr Bikku for this remarkable achievement. SRM AP immense pride in the success of its faculty and scholars and applauds their unwavering commitment to scientific excellence and societal impact!

    Abstract

    The study focuses on the struggle of nomadic pastoralists to continue their traditional occupation of raising livestock at different landscapes in the face of the shifting political ecology in India. Pastoralism is a traditional subsistence livelihood pattern that involves raising domestic animals in different pastures. For pastoralists to use continually shifting resources in a variety of ecological landscapes, mobility is an effective strategy. However, the current conservation approach has colonial roots and reinforces biodiversity conservation by establishing and enforcing protected areas in several countries around the globe. Scientific conservationists and states have often seen pastoralism responsible for environmental degradation and wildlife decline through over-grazing and resource competition, respectively. As a result, the customary rights of the various pastoralist groups have been denied inside and outside the protected areas.

    The paper investigates the current global conflicts between pastoralism and conservation. It also emphasises the changing dimensions of mobile pastoralism and conservation policies in India. By challenging the conservationists’ and the state’s preconceived notions about pastoralism, the Raika mobile pastoralists of Rajasthan, India, provide sustainable pastoralism and nature conservation through evidence of the coexistence of pastoralism and multispecies.

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  • Using Nonlinear Differential Equations to Formulate a Novel Approach to Combat HIV-1 December 11, 2023

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    The combat against HIV, the virus responsible for AIDS has witnessed consistent advancements and studies put forward by researchers in various fields. To identify a more intelligent and effective approach to combat HIV-1 and enhance the understanding of the workings of its treatments, Dr Koyel Chakravarty, Assistant Professor, Department of Mathematics has published a paper titled “Mathematical modelling of HIV-1 transcription inhibition: a comparative study between optimal control and impulsive approach” in the Q2 journal, Journal of Computational and Applied Mathematics.

    Abstract

    By adopting a proactive strategy, this study facilitates the interaction with human immunodeficiency virus type I (HIV-1), successfully navigating its sequential fusion stages. This approach enables efficient infiltration of the virus into a target CD4+T helper cell within the host organism, initiating the virus’s replication cycle. As a retrovirus, HIV-1 orchestrates the conversion of its single-stranded viral RNA genome into a more stable double-stranded DNA structure. The newly formed DNA integrates with the host cell’s genetic material, and the pro-viral DNA transforms into functional messenger RNA (mRNA) with the assistance of the host enzyme RNA polymerase II (Pol II).

    The ongoing research focuses on constructing a meticulous mathematical framework using a system of nonlinear differential equations. The investigation aims to assess the impact of a Tat inhibitor on suppressing the transcriptional activity of HIV-1, treating it as an optimal control problem. The study also evaluates the Tat inhibitor’s efficacy as a potential therapeutic intervention for HIV-1 infection. Employing a one-dimensional impulsive differential equation model to determine the mathematically derived maximum concentration of the elongating complex (P2), the research considers the crucial aspect of optimal timing between successive dosages. A comparative analysis contrasts the effects of continuous dosing with impulse dosing of the Tat inhibitor, using numerical analysis to evaluate outcomes. The findings underscore the superior effectiveness of impulsive dosing over continuous dosing in inhibiting HIV-1 transcription. Visual representations of the model’s parameter sensitivities enhance understanding of the intricate physiological and biochemical processes within the system.

    Practical implementation/social implications of the research

    1. Treatment Optimization:

    Practical Implementation: Develop personalized treatment plans for individuals with HIV-1 based on the optimal control and impulsive approaches identified in the study.

    Social Implication: Improve the effectiveness of HIV-1 treatments, potentially leading to better health outcomes and a higher quality of life for individuals living with the virus.

    2. Drug Administration Guidelines:

    Practical Implementation: Provide guidelines for healthcare professionals on the timing and dosage of Tat inhibitors using insights from the comparative study.

    Social Implication: Enhance the efficiency of drug administration, potentially reducing side effects and improving patient adherence to treatment regimens.

    koyel-research

    3. Public Health Planning:

    Practical Implementation: Incorporate the study’s findings into public health planning, considering the optimal and impulsive control strategies in broader HIV-1 prevention and treatment programs.

    Social Implication: Contribute to more effective and resource-efficient public health interventions, potentially reducing the overall burden of HIV-1 in communities.

    4. Drug Development Strategies:

    Practical Implementation: Inform pharmaceutical companies and researchers about the comparative study results to guide the development of new HIV-1 inhibitors or improvements to existing drugs.

    Social Implication: Accelerate the development of more potent and targeted therapies, offering new options for managing HIV-1 infections.

    5. Patient Education:

    Practical Implementation: Develop educational materials for individuals with HIV-1, explaining the importance of adherence to optimized treatment plans based on the study’s findings.

    Social Implication: Empower patients to actively participate in their treatment, potentially leading to better treatment outcomes and reduced transmission rates.

    6. Policy Recommendations:

    Practical Implementation: Present policy recommendations to healthcare institutions and government agencies based on the study’s outcomes.

    Social Implication: Influence health policies to integrate the most effective strategies for HIV-1 transcription inhibition, potentially contributing to more efficient resource allocation and improved public health outcomes.

    7. Global Health Impact:

    Practical Implementation: Collaborate with international health organizations to disseminate the study’s findings globally.

    Social Implication: Contribute to global efforts in controlling the HIV-1 pandemic, fostering collaboration and knowledge-sharing among nations.

    koyel-research2

    8. Reduced Healthcare Costs:

    Practical Implementation: If the impulsive approach proves more cost-effective, healthcare systems can implement this strategy to potentially reduce the overall cost of HIV-1 treatment

    Social Implication: Alleviate financial burdens on both individuals and healthcare systems, making HIV-1 treatment more accessible

    In summary, the practical implementation and social implications of this study extend from optimizing individual treatment plans to influencing global health policies, ultimately contributing to more effective HIV-1 management and improved public health outcomes.

    Collaborations

    • Prof. D C Dalal, Professor, Department of Mathematics, IIT Guwahati
    • Prof. A K Sarkar, Professor, Centre for Mathematical Biology and Ecology, Department of Mathematics, Jadavpur University
    • Dr L N Guin, Associate Professor, Department of Mathematics, Visva-Bharati

    Future Prospects of the Research

    • Mathematical Modelling of Cholesterol Dynamics.
    • Mathematical Modelling of Muscle Regeneration.
    • Mathematical Modelling of Bone Remodelling
    • Mathematical Modelling of Glucose-Insulin Dynamics.
    • Mathematical Modelling on HIV-1 Transcription.
    • Mathematical Modelling of Population Dynamics for Patients suffering from Diabetes.

    Link to the Article

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  • Intellectual realm of Vaishnava Philosophy and Poetic Aesthetics December 9, 2023

    Intellectual realm of Vaishnava Philosophy and Poetic AestheticsDr Sayantan Thakur, Assistant Professor in the Department of Literature & Languages have published his research paper, ‘Vaishnava Philosophy and the Poetic Aesthetics: An Analysis of Jayadeva’s Gita Govindam‘ in Tattva: Journal of Philosophy, an esteemed EBSCO-indexed and UGC-CARE Listed Journal. Dr Thakur’s work embodies the spirit of academic rigor and philosophical inquiry. Join us in traversing the landscapes of wisdom, where intellect meets aesthetics, and knowledge transcends boundaries. Explore the rich tapestry of ideas that define SRM University-AP‘s commitment to intellectual excellence.

    Abstract

    Literature finds the best expression when literary aesthetics and philosophy run side by side. The former offers the external charm, while the latter inculcates the more profound implication with the aim of providing it with a superior stature and permanence. Jayadeva’s Gitagovindam, being a colossal work in the field of Vaishnava literature, does contain the brilliant juxtaposition of both. This article attempts to show how Jayadeva’s Gitagovindam, a colossal work in the field of Vaishnava literature, does contain the brilliant juxtaposition of both. On the one hand, like a typical lyrical poem, its melodic nature does have a soothing effect and on the other, the use of philosophy instils in it a greater depth and seriousness to uplift itself as a book of devotion and religious inspiration. Moreover, the importance of this Holy Scripture lies in the fact that it not only played a significant role in paving the way to form a new sect in the Vaishnava religion, known as ‘Gaudiya Vaishnavism’, but also showed the later Vaishnava lyricists the art of portraying in words the amorous love of Lord Krishna and Radha with compassion and tears.

    Practical implementation and social implications of the research

    Cultural Preservation: Understanding and analysing ancient texts like the Gitagovindam helps in preserving cultural and religious heritage. This research can contribute to the preservation and understanding of Vaishnava philosophy and its cultural significance.
    Literary Understanding: Analysis of the text can provide insights into the interplay between philosophy and aesthetics in literature. It can be used as a tool for students, scholars, and enthusiasts to comprehend how profound thoughts are conveyed through art and literature.
    Religious Studies: It will be valuable for religious scholars and practitioners, shedding light on the philosophical underpinnings of Vaishnavism. It can deepen the understanding of the religious sentiments associated with the worship of Lord Krishna.
    Artistic Inspiration: By examining the poetic aesthetics the research might inspire contemporary artists, poets, and musicians in exploring similar thematic elements in their creations. It could lead to the creation of new artistic works that incorporate similar philosophical depth.
    Community Understanding: Studies like mine can also bridge gaps in understanding between different communities by shedding light on the beliefs and values encapsulated in ancient texts. This understanding might foster better cultural appreciation and harmony.
    Interdisciplinary Insights: The analysis might encourage interdisciplinary studies by merging literary analysis with philosophy, offering new avenues for exploration and collaboration between these fields.

    Collaborations

    Dr. Uday Kumar Mishra, Professor, Department of English, TMBU

    Future Research Plans

    • Regional Literature in Translation
    • Tantric Tradition and Eastern Indian Literature,
    • Folk Music of Bengal,
    • Indian Philosophy, Aesthetics & Literature

    Link to the Article

    https://journals.christuniversity.in/index.php/tattva/article/view/3640/2480

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  • A Novel IRS-relay Network for ITS with Nakagami-m Fading Channels December 7, 2023

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    The Department of Electronics and Communication Engineering is proud to announce the publication of a research paper by Dr Sunil Chinnadurai, Assistant Professor and Research scholar Shaik Rajak titled “Novel Energy Efficient IRS-relay Network for ITS with Nakagami-m Fading Channels” in the Q1 journal ICT Express, having an Impact Factor of 5.4. The paper focused on developing an energy-efficient network for ITS that utilises Nakagami-m fading channels to improve communication reliability and efficiency.

    In this work, the research duo introduced a cooperative system involving relay technology and an IRS (Intelligent Reflective Surface) with passive elements. Evaluating energy efficiency and achievable rates, they found that the cooperative relay-IRS system outperformed individual relay and IRS setups. The study also compared multi-IRS setups, highlighting their effectiveness in reducing power consumption and deployment costs for improved ITS development.

    Abstract

    The research paper investigates the performance of energy efficiency (EE) for Intelligent Transportation Systems (ITS) using a cooperative IRS-relay network. The proposed cooperative IRS-relay-aided ITS network integrates an IRS block with a number of passive reflective elements to improve EE. The research analyses the ITS in terms of EE and achievable rate under Nakagami-m fading channel conditions. The research aims to reduce power consumption over long distances and operate the system faster and safer.

    Practical implementation/ social implications of the research

    The proposed cooperative IRS-relay network for Intelligent Transportation Systems (ITS) has practical implications for improving energy efficiency and achieving higher data rates in ITS networks. Integrating an IRS block with passive reflective elements in the relay model enhances the coverage area and reduces power consumption in ITS. The research highlights the significance of cooperative IRS-relay and multi-IRS-aided networks in the development of ITS, which can contribute to safer and faster transportation.

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    Dr Chinnadurai and Mr Rajak Future will continue to work on their research focusing on optimizing the design of the cooperative IRS-relay network for ITS to improve energy efficiency and achievable data rates further in real-world scenarios.

    Link to the article

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  • Physics Duo Publish in Prestigious Journal November 30, 2023

     

    Dr Soumyajyoti Biswas, Assistant Professor in the Department of Physics, along with his Doctoral Scholar, Mr Soumyaditya Das, have presented groundbreaking findings through their research work titled “Critical Scaling through Gini Index”. The research paper was featured in the prestigious Physical Review Letters, which has an impact factor of 9.161.

    Abstract

    In the systems showing critical behaviour, various response functions have a singularity at the critical point. Therefore, as the driving field is tuned toward its critical value, the response functions change drastically, typically diverging with universal critical exponents. In this Letter, we quantify the inequality of response functions with measures traditionally used in economics, namely by constructing a Lorenz curve and calculating the corresponding Gini index. The scaling of such a response function, when written in terms of the Gini index, shows singularity at a point that is at least as universal as the corresponding critical exponent. The critical scaling, therefore, becomes a single parameter fit, which is a considerable simplification from the usual form where the critical point and critical exponents are independent. We also show that another measure of inequality, the Kolkata index, crosses the Gini index at a point just prior to the critical point. Therefore, monitoring these two inequality indices for a system where the critical point is not known can produce a precursory signal for imminent criticality. This could be useful in many systems, including condensed matter, bio- and geophysics to atmospheric physics. The generality and numerical validity of the calculations are shown with the Monte Carlo simulations of the two-dimensional Ising model, site percolation on the square lattice, and the fibre bundle model of fracture.

    Fig.1: Shows the crossing point of the Gini index and the Kolkata index prior to critical point for three different models (from left Ising model in 2d, site percolation in 2d and fiber bundle model of fracture) form both side of critical point.

    Collaborations and Future Plans

    This work essentially builds a framework for indicating imminent critical points for any system. Therefore, in situations where such knowledge is vital, for example, in the fracture of solids, the method is going to be highly useful in forecasting the failure point. We are in the process of working with our collaborators at the University of Barcelona to experimentally verifying our methods for the compressive failure of porous samples. This is a significant first step towards opening new pathways in forecasting fracture points in disordered materials that could have an impact on laboratory-scale fractures to large constructions and eventually to earthquakes.

    We wish the teacher-student duo many more fulfilling and enriching research endeavours in future!

     

     

     

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  • Utilising Social Media Platforms for Crisis Management November 29, 2023

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    Dr Vimal Babu, Associate Professor and Mr Selvakumar R, Research Scholar from the Department of Management, Paari School of Business has published a fascinating book chapter titled “Crisis Management and Social Media Platforms: A Review and Future Research Agenda” in the book Social Capital in the Age of Online Networking: Genesis, Manifestations, and Implications examining their perspectives on the ever-changing digital ecosystem and its repercussions.

    In this chapter, we research duo has made a concerted effort to advance the understanding of crisis management using social media platforms (Social networking sites). Crisis management encompasses a broader spectrum of crisis leadership, and utilising social media platforms (SMPs) for crisis management (CM) has become the modern approach to handling crisis events. Recognising the importance of exploring and advancing crisis leadership concepts to enhance the existing body of knowledge, his work is the first to employ a bibliometric approach to investigate this area, contributing to the nascent literature on the subject. The unique insights garnered from this analysis are expected to provide valuable guidance to researchers and scholars interested in this emerging field.

    The book “Social Capital in the Age of Online Networking” digs into the fascinating growth of relationships and connections in the virtual sphere in a digital era when clicks matter as much as handshakes. This edited volume reveals the pattern of our modern networked society, linking theoretical ideas and real-world implementations. The book’s objective is to provide a comprehensive understanding of the current and prospective state of theory and applications of this phenomenon, and it will benefit researchers, government and private research institutions, business corporations, and students in various fields such as business, economics, information technology, psychology, medicine, and humanities.

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