Publications

6. The role of blockchain technology in the process of decision-making in human resource management: a review and future research agenda, Business Process Management Journal (Scopus Q1), Rukma Ramachandran, Vimal Babu, and Vijaya Prabhagar Murugesan, 2022. https://doi.org/10.1108/BPMJ-07-2022-0351

5. Case mix-based resource allocation under uncertainty in hospitals: Physicians being the scarce resource, Computers & Industrial Engineering (ABDC A and Scopus Q1), Esha Saha and Pradeep Rathore. 2022. https://doi.org/10.1016/j.cie.2022.108767

4. Organic Food Preferences: A Comparison of American and Indian Consumers, Food Quality and Preference (ABDC A and Scopus Q1), Kirubaharan Boobalan, Bharadhwaj, Sivakumaran and Margaret Susairaj. 2022. https://doi.org/10.1016/j.foodqual.2022.104627

3. Promotional Inputs and Selling: Evidence from India, Journal of Business and Industrial Marketing (ABDC A and Scopus Q1), Harindranath R.M. and Bharadhwaj, Sivakumaran. 2022. https://doi.org/10.1108/JBIM-01-2021-0040

2. Nostalgia: A Review, Propositions, and Future Research Agenda, Journal of Advertising (ABDC A and Scopus Q1), Ekta Srivastava, Bharadhwaj Sivakumaran,Satish S. Maheswarappa and Justin Paul. 2022. https://doi.org/10.1080/00913367.2022.2101036

1. Does gender moderate the purchase intention of organic foods? Theory of reasoned action, Heliyon (Scopus Q1), Raghava R.Gundalaa; Nishad Nawaz; Harindranath R M; Kirubaharan Boobalan; and Vijaya Kumar Gajenderan. 2022. https://www.sciencedirect.com/science/article/pii/S2405844022017662

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