The Indian economy is one of the fastest growing ones, consistently developing in the last decade or so and is poised for further growth. Therefore, numerous consumer product and service companies (both Indian and foreign) display enormous interest in the Indian consumer. Therefore, we are happy to announce the launch of the Centre for Consumer Research in India at Paari School of Business (PSB), SRM University-AP, Andhra Pradesh, India.
The above is only indicative, and research can be conducted on other aspects relating to Indian consumers.
The Centre has a steering committee comprising leading and outstanding researchers from around the world advising the Centre from time to time on its activities. The Steering Committee comprises: